A Quick Primer on the History of PR
The modern practice we know as public relations has existed since the early 1900s. But like everything, it has evolved in a multitude of ways over time. Here's a quick primer on the history of PR.
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Celebrating 30 Years at Krakoff Communications (and a Phone Call That Changed My Life)
April 1, 2023 is the 30th anniversary of Krakoff Communications. Here is the story of how Krakoff Communications from the last 30 years.
5 Social Media Marketing Trends
We all know that social media algorithms and trends are fluid and in a constant state of flux. We wanted to share five important social media marketing trends:
KCI Moves to Hybrid Office Model
After working in an office environment, then shifting completely to remote work during COVID, the Krakoff Communications team has a hybrid office model.
Project Work: Rebranding EICI
We like to blog about projects to show our abilities and provide ideas for clients. Recently, KCI completed a rebranding for the EICI.
The History of the Blog
Blogging is one of the best ways to generate fresh content. This tactful strategy to create relationships has as short yet developing history of the blog.
Is Your Message House in Order?
Develop a message house that includes your overall narrative and declarative statements for who you are, what you do and what makes you different.
Enhance Your Media Pitching Game
When media pitching a story to a journalist, it is as important to keep in mind what not to do in your pitch as it is to keep in mind what to do.
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